Deep dives on analytics, user behavior, and building products people actually use. Written for developers and product teams who want to understand their users better.
The complete guide to understanding what users actually do on your website — not just pageview counts, but clicks, scroll depth, rage clicks, and full user journeys.
Mixpanel is powerful but expensive and complex. Here are 7 alternatives that might be a better fit — from free open-source options to AI-powered tools that cost 1/10th the price.
A user clicks your button 5 times in 2 seconds. Nothing happens. They leave. This is a rage click — and it's happening on your website right now.
Google Analytics is banned in Austria, France, Italy, Denmark, and Norway. Cookie banners cut conversion by 30%. Here are the alternatives that respect privacy AND give you better data.
A 70% bounce rate means 7 out of 10 visitors leave without doing anything. But "bounced" doesn't tell you why. Here are 12 data-backed ways to fix it.
Not every SaaS needs Amplitude. Not every startup needs Mixpanel. Here's how to choose the right analytics tool based on your actual team size, budget, and what you need to learn.